Asianspotting in LensCrafters Ad

January 11, 2010

Meant to put this up a while back. Look what I found! As someone who started wearing glasses before the tender age of nine, I find this advertisement pretty endearing. I think it goes without saying that there is definitely a much higher demand for glasses in East Asian countries, and with the increase of immigrants from those countries, I wonder if LensCrafters is trying to tap into that Asian/Asian American market. Or maybe they just can't tell the difference between Asians and Asian Americans and think that both have terrible eyesight.

Anyway I am done rambling. Enjoy the cuteness on this lovely Monday.

 

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Lisa Lee

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Lisa Lee works in User Operations at Facebook, and has more than five years of nonprofit experience in marketing and communications for multicultural arts and cultural organizations.

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